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Two Simple Metrics to Dramatically Increase Marketing ROI
The Chief Marketing Officer of a Fortune 100 company was quoted as saying they spend more than $50
Be a Content Marketing Expert
In this day and age of digital marketing, there are any number of effective ways to reach
Do Your Customers Need to Drill a Hole?
In a recent blog post, I touched on the two key Critical Success Factors for Marketing:
Your Well-Being
I recently spent a couple of days with Colorado Leaders who are part of the Colorado Thought Leaders
The Four-Day Workweek
The four-day workweek is a hot topic that has drawn both praise and criticism in the business world.
Manage AND Lead!
A popular school of thought suggests that when running an organization, one should lead rather than
Get Out of the Way
I often suggest to CEOs this seemingly simple but valuable piece of business advice: “Get out of the
Smart Questions Mean More Effective Hiring
I have been hired a few times, have hired more than a few people myself and have worked with
The Market-Talent Paradox: No Jobs. No Talent.
I was speaking with an executive who is looking for a new job and she shared that she is bewildered
